29/06/2015

Summer Book Review: TechBitch by Lucy Sykes and Jo Piazza





MY SYNOPSIS
Imagine This: You’ve taken a ‘sabbatical’—which everyone in fashion knows is a term used when you’re recovering from going under a blade—from your job as Editor-In-Chief of one of the most popular fashion magazines. Only to come back to work to find your assistant twirling around in your office chair—in clothes that do not look like they are from the supply closet.

Turns out, she’s fired all your editors, replaced them with twenty-somethings who do not acknowledge your presence when you walk into the conference room because they are too busy on their phones, she’s banging on about organic traffic, referral traffic and other kinds of traffic you have no idea about. And most importantly, she’s turning your magazine into an app. An idea you’d later find out your publishing executive is on board with.

As Editor-in-Chief of your magazine (now becoming an app), it’s obvious you are supposed to call the shots. But what do you do when you have no idea about tech stuff, when you used to have your assistant print out your all emails, when you’ve updated your status on Facebook three times since you created it (a long time ago).
It’s no news your assistant, now Editorial Director, wants to prove you redundant enough to get you to lose your job. But you wouldn’t let that happen. Not if you could tell the difference between an instagram and a tweet before your magazine turns into an app.

But watch out, your assistant wouldn’t wait around for you to catch up. No. Not if she has anything to do with it.

Imogen Tate’s life summed up for your delight.

MY REVIEW
Go buy this book before I can afford a Louboutin in time to hurl one at you! I loved, loved this book!

Fantastic storyline! Woman survives breast cancer only to come back to work battling a force that might be so powerful than cancer: a back-stabbing assistant. Woman tries all she can to get with the times or find herself with no job in the cutthroat world of fashion. Woman needs to stand her assistant who has now become a version of Anna Wintour with everyone in the office tiptoeing around her. Beautiful! A star to the storyline.── ★

It’s so nice when a book transcends the vision a reader has for it! This was more than a book about fashion, to my surprise! It’s more of the handbook every woman in business must own to stay on top of things. It talks about a new age where twenty-somethings (like me!) are getting all the jobs at high places because they have all the knowledge about using technology to boost sales and you, like our main character, might be trying to wrap your head around Facebook only to find out now everyone is popularizing a new app called ‘Instagram’ more. Mothers dealing with the negative effects of technology on their children! So much more lessons for the contemporary woman! You can be sure this book is a book of the times and would never be irrelevant for thousands of years to come. Consider it a classic! A star!── ★★

You would love the main character Imogen. An epitome of class and style! You’d expect her to eat off her assistant’s head right when the latter is being a bitch, but she handles it with a dismissive nonchalant manner that makes her assistant more pissed off. Like I am calling this woman an old mare that has to be put out to pasture, why isn’t she reacting?! She’s not your stereotypical fashion bitchy boss—she listens(!), she’s the mother who’s always sneaking out of the office in time to go read her children to sleep. I loved her!── ★★★

Other characters made this book fab! There’s Eve, the assistant now Editorial Director who is such a bitch you’d find yourself plotting Imogen’s revenge and asking yourself why they hell isn’t Imogen taking your advice to end her. There’s Alex, Imogen’s adorable husband who’s so supportive and kind of the husband you ladies would dream of having if you have high-powered jobs—one who works like crazy and finds time for his family like crazy. There’s Annabel, Imogen’s adorable daughter who’s a Youtube sensation in some circles and posts videos of herself making smoothies—aww! There’s Rashid, the multi-million tech geek who’s Imogen’s go-to person for anything she doesn’t understand in tech. There’s Addison Cao the fashion journalist who always wants to get scoop of something juicy. There’s so much characters yoi wouldn’t find redundant including real-life stars making appearances. A star!── ★★★★

Reading this book is like watching a candle dissolve into wax (do I even get my analogies??), you do it slowly because you are scared it would end leaving you with the worst book hangover (not that watching candle wax could gives you any hangover). You are so enamoured by the world of fashion and its (the book’s) setting you are in no rush to finish it. You can trust that if I wasn’t a book blogger I would have read it a page a day! A star.── ★★★★★

My rating: I could give this book eighty-eight out of five stars (88/5) if my math teacher wouldn’t come clubbing me to death.

TechBitch by Lucy Sykes and Jo Piazza is available on amazon! Go get it! These kind of books come out a few times in a millennium—revolutionary books that would be made into movies five years (or sooner!) later. I wouldn’t be surprised if this book is the next biggest fashion motion picture since The Devil Wears Prada.

I recommend this book to anyone who loves their chick-lit oh-so-true! Anyone who wants a book that fits with the times! Anyone who wants a book they could do over and over again—like when we book geeks say ‘I read  that book like five times and I still love it!’. Anyone who wants a chick-lit title that’s two words made into one… fan-frigging-tastic!

My work not done here. Off to post my review on Goodreads and (shitty) amazon (that would make me edit a chunk of this review! L)


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